EA SPORTS FC Announces Multi-Year Partnership with Brazilian Football Confederation

Announced at gamescom LATAM, EA and the Brazilian Football Confederation (CBF) have announced a new multi-year licensing and marketing partnership for EA SPORTS FC.

As part of this collaboration, EA SPORTS FC and CBF will deliver authentic and immersive in-game content across both EA SPORTS FC 26 and EA SPORTS FC Mobile. This, in turn, will further connect players to Brazilian football both on and off the pitch.

Jeff Sharma, VP Brand, EA SPORTS FC, said the following:

“Brazil is one of the most passionate and influential football communities in the world.

Partnering with the CBF and bringing the Seleção back in game is truly a monumental moment for our players and for FC. 

This will allow us to deepen our commitment to players in Brazil and across the world, while continuing to deliver authentic experiences that reflect the unique culture, passion, and talent of Brazilian football.”

Samir Xaud, president at CBF, also said the following:

“This partnership with EA SPORTS represents an important step in expanding how fans connect with Brazilian football.

Together, we will create new ways to celebrate our National Team, our players, and our legacy wi...